The Leading Edge Newsletter

Planning, Communication, and Building on Trust – the Keys to Engagement

The latest L.E.A.D. Survey results highlight the critical activities of planning and communication in seeking to engage employees to deal with difficult times. Central to this engagement is the ability to build on the trust that appears stronger than ever, despite tough conditions.

Employees have also shown they believe in and trust in their leaders and the leader’s strategies. Almost 80% say they are “Quite familiar” or “Very familiar” with the organisation’s goals and strategies for the future.

Further, around 73 – 78 per cent believe that strategies are in place to:

• Deal with difficult economic times
• Make the most of opportunities
• Grow when others in the same industry are holding steady or shrinking
• Maintain momentum when faced with uncertainty

Interestingly, organisations that are investing in developing and executing strategies to deal with changing times (including limiting or delaying lay-offs through alternative employment conditions) are the same organisations that are growing in the face of economic downturn – they are defying the trends by connecting with their people and providing clarity for their collective futures. They are communicating and building on the underlying trust their people are placing in them.

Have you engaged your people, involved them in planning and communicated with them about their future and the future of the organisation?

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